no, the point of the hashtag is to pretend you're doing something while you keep playing the game as usual

nobody with two brain cells to rub together can be ignorant of the game's colorism issue (or the fact that most characters are indistinguishable except for their hair), so there's not really any need to "spread the word" unless all their friends are dumb

all they have to do is uninstall/stop playing/stop engaging with the fandom, and engage with other fandoms instead. low-effort peer pressure is much less consequential than dragging friends into another fandom you find fun